Adidas needed to support new graphics tees introduced during Fall/Winter of 2020, but with the coronavirus photoshoots were off limits. Using just stock product imagery I was able to create a colorful campaign that touched onsite, email, and app.
Graphic Design: Chris Barnes
Copywriter: Anthony Feggans
EMAIL
Animated header for the email showed off the colors, textures, and accents of all four shirts.
ONSITE
APP
Each shirt was paired with a shoe to help adidas customers create looks. These images were displayed in adidas' app as a gallery to scroll through.