After the successful launch of the Kyrie 4 Wheaties edition, IDL was asked by Nike and General Mills to create three more seeding kits for the new Kyrie 4 Cereal Pack.
Using assets from Lucky Charms, Cinnamon Toast Crunch and Kix I worked under the senior design to create the layouts for the Lucky Charms and Kix boxes and handled production design for the Cinnamon Toast Crunch edition.
Creative Lead: Brandon Hrycyk / Graphic and Production Design: Chris Barnes
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